Richard Yu
RichardYu

Lazy Jamie TV Tray

The company founder had a clear vision of the consumer they were targeting and the type of product they wanted at the end of the project. We achieved all of those asks while providing a beautiful final design that doesn’t break the bank in tooling costs for the small start-up.


Skills: SolidWorks, Human Factors, Prototyping, Design for Manufactoring





Removable accessories and table top hieght adjustment

Removable tabletop and multipurpose attachment groove




Adjustments to exisiting tray were tested for user experience

Intial ideation sprint for achieving adjustment mechanisms





We sought to design a tabletop form that was able to fit the needs a modern professional while also having a more whimsical twist.



Distinct/diverse early stage concepts presented to client solving intial asks. We presented these concepts to the client saying aethetics can be changed down the line, how can we best solve for functionality.



Intial foam core prototype with asymetric leg design. While different than the “normal” table leg configuration, we eventually departed from this direction. Concluding that the asymmetric configuration was different for difference sake rather than providing a distinct benefit for the end user




 

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Richard Yu © 2023